nicolas leroy

BestBuy experiments hProduct on its main site

October 20, 2008

Following the Giftag announcement in September, BestBuy is now starting implementing the hProduct microformat on its main site. Via the blog of Jay Myers, lead developer at BestBuy:

[…] In an experimental move, we are adding hProduct to all search result, listing pages (faceted navigation), and “shop URLs” (http://www.bestbuy.com/shop/term) on the site with a pre-holiday code deployment. […]

It’s really interesting seeing this king of improvements around microformats, especially from big companies like BestBuy. I’m comparing the move from BestBuy to support hProduct to the work done by Kelkoo to implement hListing across its whole site: by implementing such emerging specifications, those sites help to foster innovation around semantic and shopping applications.