Google pushing online shopping before Christmas
A few days ago, when I reported that Google pushed Product Search in its main navigation, I concluded by saying it was a pity Product Search has not evolved for a long time. Apparently, I have been heard ;) as eCommerceOptimization is reporting some big changes in Product Search:
- New “compare prices” buttons, including price ranges and number of merchants
- New product page to compare prices, check product features and product reviews
I have not been able to test those changes by myself, so I suppose Google is still doing some bucket testing. I’m waiting to put my hands on this new version, to comment further. Anyway, it seems Google is becoming aggressive on shopping for the Christmas season.


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